70's Punk Rock:
For our music video we are thinking of performing "London Calling" by The Clash. The Clash were a 70's punk rock band, and for us to represent them in our music video, we will need to know a bit more about the era and what the meanings were behind their songs.
Punk rock songs in the UK were based upon mainly political and economic issues. In "London Calling" the song refers to the nuclear crisis facing the world at the time. This was highly topical, as many people in London joined protest groups against nuclear warfare. Employment was low during the 70's and the youth were in a rebellious mood. The youth looked up to bands such as The Clash and The Sex Pistols as their way of disobeying authority.
By the late 70's, punk rock had entered a new era and was recognised as a form of music. The genre had split into sub-genres and was expanding. The clothing was different in different sub-genres, however punks were highly recognisable. Their clothing was generally a mix of bright and dark and was normally extravagant, hence why it was so recognisable.
We will have to look up this image and copy it if we want to create a successful music video. We may have to turn the issues noted in "London Calling" to that of the present day. For example the nuclear crisis isn't highly topical and we will have to either find an alternative or find another way of expressing the lyrics from the song.
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